About This Webinar
Your brand is a key asset. It provides business value, builds trust and can strengthen your organisation's culture.
Like any other asset, your brand needs to be protected. But, what exactly is a brand? And, more importantly, how can you protect it?
In this webinar, LegalVision lawyer Sophie Glover explains how you can use trade marks to protect your brand and sets out the key elements of a good trade mark. Sophie also sets out exactly what you can and cannot protect with a trade mark.
Like any other asset, your brand needs to be protected. But, what exactly is a brand? And, more importantly, how can you protect it?
In this webinar, LegalVision lawyer Sophie Glover explains how you can use trade marks to protect your brand and sets out the key elements of a good trade mark. Sophie also sets out exactly what you can and cannot protect with a trade mark.