In a mid-sized business, Christmas advertising preparations can move quickly across marketing, sales and operations. This can leave in-house counsel with limited time to review campaigns before they go live.

As a result, even where a promotion has been approved internally, important consumer law checks can still be missed, including whether discounts can be supported and delivery claims are realistic.

To help you check your promotions before they go live, LegalVision is hosting a free webinar on Christmas Promotions: The Consumer Law Rules You Need to Know.

Join us on Thursday, 5 November, at 11 am AEDT, when Charlotte Hale (Practice Leader) will discuss:

• misleading claims: how fake “was/now” discounts, “Christmas delivery guaranteed” promises and false urgency can mislead customers;
• pricing and advertising: what the single price rule, drip pricing and “while stocks last” specials that sell out too soon mean for your advertising;
• consumer guarantees and returns: how “no refunds” signs, gift returns and extended Christmas return policies sit alongside your customers’ legal rights;
• gift cards: the minimum expiry period for gift cards, which fees you can charge after purchase and the exclusions that commonly catch businesses out; and
• online promotions and penalties: what to watch for with influencer posts and fake reviews online, and what getting it wrong can cost.